Archive for April, 2010

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2009 Massachusetts Family Business of the Year Award Winners Announced

BOSTON, May 5, 2009 — The Massachusetts Family Business of the Year winners were announced at the 3rd annual Massachusetts Family Business of the Year awards program on April 29, 2009. 

The 2009 Massachusetts Family Business of the Year Award winners are:

SALMON Health and Retirement, Northbridge MA, – The Karofsky Award, for companies with over 250 employees.

FIBA Technologies, Millbury MA, The Molloy Award, 50 – 250 employees

Elaine Construction, Newton MA, The Paisner Award, below 50 employees

The Award categories are based on the number of full time employees and all Massachusetts-based family-owned business that include, or has included more than one generation, are eligible.

“Family businesses represent the best in business,” stated Ted Clark, Director of the Northeastern University Center for Family Business. Clark continued, “We were thrilled to continue the Awards program again this year.  There are so many great family businesses in the state it’s exciting to honor them at this program.” 

Past Massachusetts Family Business of the Year Award winners include: Bernie & Phyl’s Furniture, New England Coffee, The Lupoli Companies, Avedis Zildjian Co., Camp Thoreau, and Crescent Ridge Dairy.

The Massachusetts Family Business of the Year Awards program was originally created in a partnership between Northeastern University’s Center for Family Business and The Family Firm Institute New England Chapter to promote and highlight some of the great achievements of Massachusetts-based, family-owned businesses and entrepreneurs.

About Northeastern University’s Center for Family Business

Northeastern University’s Center for Family Business is a membership organization that provides education, networking opportunities, and support to business families.  The Center helps its members identify and avoid potential pitfalls, solve complex interpersonal and family business issues, and plan for future family business success in an increasingly more competitive environment. 

About Northeastern University College of Business Administration

The College’s BS in International Business is ranked 13th in the nation for international business programs by U.S. News & World Report.  BusinessWeek ranks the undergraduate business program 26th in the country and number 1 for internships.

Katelyn Husereau

Northeastern University

Center for Family Business

617.373.3718

k.husereau@neu.edu

SOURCE  Northeastern University Center for Family Business

Katelyn Husereau, 617-373-3718, k.husereau@neu.edu

Starting to market your small business requires a large number of strength of mind.  Marketing of the business should be done continuously so that business gets easier. Learning every detail of your business is a general rule because it helps you bring about little ideas that can bring about big differences in your business life. In this way, you become an expert in your chosen field and will soon double your income the soonest time possible.

This article will help you through step-by-step marketing tips to launch a growth in the business arena.

But before you get going, develop a marketing plan first. This plan should be one that can beat the usual strategies of other businesses.

Identify your target market. Many start-up entrepreneurs and businessmen give a minor attention on this step but if artfully presented it can really jolt you down in your seat. Build a competitive edge by identifying your focus market. Whom are you trying to render services with? Know your consumer’s and learn from the expert’s advices. Set them right and identify carefully your focused target market. Next, pursue business based marketing strategy on your existing set of connections and field of manipulation.

Build up a marketing identity message. You need a solid marketing message in order to set you apart from the other existing business. It should include the business at the same time the emotional and physical benefits it can provide to the market. Offer proofs on why you’re business are unique and offer a higher level of competence and customer service. In this way, you are able to hook them with your peculiar business identity. Value your business ideas in a way that they end up wanting for more. You create a piece of marketing collateral to set you apart and shall attract more prospects. Prove that you are a creative thinker who understands how the industry needs to progress.

Take an Action. If possible, write down the names and contacts of every person you know could possibly be interested in your business and take a step of going to them and obtain a massive action. Contact people like the local business leaders, politicians, and other prominent people in your community and ask them for some advice. Tell them you are starting a business and you wanted to learn more about how they got started. You might end up with a business mentor who helps you more than you can picture at once.

Become visible. Your business must be virtually heard and seen everywhere. Learn the know-how of the marketing sites and venues so that you can make an action on the marketing techniques that you have to be tangible about.

Follow up your business techniques. In order to become the best of your field of interest and creative flow of ideas and in order not be left behind, it’s very much great if you continuously update your marketing plans. Change is the most inevitable occurrences of life. Your present marketing strategy might be working today but it might not be appreciated tomorrow.

No money, No worry. Never worry about the amount of money you are going to invest in the marketing of the business. The money will follow only and only if you realize the efforts of labors coming from the instructive minds of different individuals cast together in your business team. Essentially, if you don’t have enough budgets for the marketing campaign, you just have to use your creativity and resourcefulness. It’s just a matter of doing things at the right perspective.

Now, you have enough reserves of marketing your business. The question is, “Are you ready for it?”

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What are the differences between business credit cards and charge cards? Why should small business owners use a business credit card in handling their expenses? This article should give the basic idea about charge cards and credit cards for business.

Charge cards
Charge cards can also be considered as department store cards or gas station cards. These are credit cards are used only in selected establishments. Thus, instead of paying cash, the cardholder can simply charge purchases to his credit card. At the end of month, the cardholder is expected to pay all his charges completely in order to keep his card active.

Credit cards for Business
As the name suggests, business credit cards are especially offered for small business owners or entrepreneurs. Just like standard credit cards, business credit cards can be used anywhere for purchase.

A billing statement will be sent to the business credit cardholder each month. The entrepreneur may choose to pay all his charges in full or to pay only the minimum due and carry over the rest of his balance for the next billing cycle.

Aside from the monthly billing statements, business credit card companies also send quarterly or yearly account summaries to help the business owner monitor all expenses made for the past quarter or year.

Charge Cards and Business Credit Cards
Both charge cards and business credit cards can be used build business credit. As long as the credit card issuer reports your payments to the business credit bureaus, you can build your business credit history with the use of these cards.

Which ONE Is Better?
So which one is the better credit card? For those who need to build business credit but is also on a limited budget, a charge card is a good choice because balances can be paid off on a monthly basis.

However, for those who need larger credit limit to finance their business, a business credit card offers more flexibility and more options. For instance, if you need to purchase expensive equipment, charging this to your business credit card and paying for it installments will give you the chance to finance your assets without spending a large amount of cash.

Another advantage of using a business credit card is the chance to participate in its reward programs. Since entrepreneurs often spend a lot on business needs, it is so much easier to collect points and earn rewards.